10.7% blog conversion rate

Convert Blog Readers with Verticalized CTAs

Shannon Greaney
Shannon GreaneyMarketing Executive

What you’ll learn

  • How to make take your CTA’s to the next level

What you’ll need

  • Spicy blog content
  • Distinct industry segmentation, messaging & ideally access to customer social proof from each segment
  • A website personalization platform with IP enrichment enabled
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The Problem

The Hypothesis

The Solution

The Impact

With these few simple changes to their CTA’s, the Gatekeeper team saw their blog conversion rate shoot up to almost 11%.

This is a great, non-intrusive approach to blog monetization and helped the Gatekeeper team's content do more for their business by adding relevant CTAs to every page.

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Book Demo