ABM
77% account engagement

One-to-One Offers for High-Value ABM Accounts

Hannah Mans
Hannah MansDirector of ABM

What you’ll learn

  • How to personalize offers for high-value accounts
  • How to build personalized outbound pages for target accounts at scale

What you’ll need

  • A target account list
  • A valuable offer for target accounts
  • A platform to launch personalized landing pages at scale
  • A tool to distribute personalized landing pages (email and/or ads)
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The Problem

The Hypothesis

The Solution

The Impact

After launching this campaign, the team saw 77% of top tier accounts viewing the page, with an average of 7 contacts per company checking out the offer.

The best part about this is that the sales team gets notified via Slack every time a target account views their page, which lets them reach out in real-time.

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